BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20240731T170000Z DTEND:20240731T190000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:E-Mail Marketing for Business DESCRIPTION:Research says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes\, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don't yet pay off\, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.\n\nYou Will Learn:\n\n \n ul style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; list-style-position: initial\; list-style-image: initial\; margin: 0px\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\; color: rgb(0\, 0\, 0)\; font-family: ui-sans-serif\, system-ui\, -apple-system\, BlinkMacSystemFont\, " segoe="" ui"\,="" roboto\,="" "helvetica="" neue"\,="" arial\,="" "noto="" sans"\,="" sans-serif\,="" "apple="" color="" emoji"\,="" "segoe="" ui="" symbol"\,="" emoji"\;="" font-size:="" medium\;"="" \n\n\n The 5 C's of E-Mail Marketing Basics\n How to create a content calendar with a complimentary digital version sent to all students\n How to pick the E-Mail platform right for your business\n Anatomy of E-Mail design\n Subject Lines\n Best times and days to send E-Mails\n Why List Segmentation is important (case study provided)\n Basic Automations\n A/B Testing Tips\n \n\n\nInstructor: Patty Ross\n\nPatty Ross has well over 20 years of experience in marketing and has been in the online space since 1998 when she developed an e-commerce program for a gourmet gift company into a million-dollar business.\n\nShe has marketing coaching and full service clients in financial\, legal\, education\, health and beauty\, wine\, motorsports\, e-commerce\, coaching\, landscape design\, cbd/cannabis\, restaurants\, transportation and logistics\, political activism\, non profits and more. Golden State Marketing and her other business\, California Wine Marketing\, were founded in 2006.\n\n Patty enjoys speaking on various marketing topics to help business owners understand the importance of marketing their brand online and offline.\n\n\n\nREGISTER X-ALT-DESC;FMTTYPE=text/html:

Research says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes\, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don'\;t yet pay off\, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.

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You Will Learn:
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\n<\;ul style="\;box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; list-style-position: initial\; list-style-image: initial\; margin: 0px\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\; color: rgb(0\, 0\, 0)\; font-family: ui-sans-serif\, system-ui\, -apple-system\, BlinkMacSystemFont\, "\; segoe="\;"\; ui"\;\,="\;"\; roboto\,="\;"\; "\;helvetica="\;"\; neue"\;\,="\;"\; arial\,="\;"\; "\;noto="\;"\; sans"\;\,="\;"\; sans-serif\,="\;"\; "\;apple="\;"\; color="\;"\; emoji"\;\,="\;"\; "\;segoe="\;"\; ui="\;"\; symbol"\;\,="\;"\; emoji"\;\;="\;"\; font-size:="\;"\; medium\;"\;="\;"\;>\;\n\n\n\n

Instructor: Patty Ross

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Patty Ross has well over 20 years of experience in marketing and has been in the online space since 1998 when she developed an e-commerce program for a gourmet gift company into a million-dollar business.

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She has marketing coaching and full service clients in financial\, legal\, education\, health and beauty\, wine\, motorsports\, e-commerce\, coaching\, landscape design\, cbd/cannabis\, restaurants\, transportation and logistics\, political activism\, non profits and more. Golden State Marketing and her other business\, California Wine Marketing\, were founded in 2006.

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\;Patty enjoys speaking on various marketing topics to help business owners understand the importance of marketing their brand online and offline.
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\nREGISTER

\n LOCATION:ONLINE LIVE TRAINING REGISTER UID:e.2860.15612 SEQUENCE:3 DTSTAMP:20260508T152243Z URL:https://www.malibu.org/events/details/e-mail-marketing-for-business-15612 END:VEVENT END:VCALENDAR