BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20240807T193000Z
DTEND:20240807T213000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Social Media Essentials for Business
DESCRIPTION:Social media can be overwhelming for business owners. Which platforms. How often to post. What to post. This class will give you the basics every business owner should know as well as the latest trends to grow your business.\n\nThis class will cover:\n\n\n	How to create a content calendar to sync all your marketing efforts (Participants will receive a complimentary digital copy of a digital calendar-$27 value)\n	How to choose which platforms make sense for your business\n	The right days and times to post on each platform and how often to post\n	What type of content to post for best engagement\n	What is a social media influencer and why to use them\n\n\nInstructor: Patty Ross\n\nPatty Ross has well over 20 years of experience in marketing and has been in the online space since 1998 when she developed an e-commerce program for a gourmet gift company into a million-dollar business.\n\nShe has marketing coaching and full service clients in financial\, legal\, education\, health and beauty\, wine\, motorsports\, e-commerce\, coaching\, landscape design\, cbd/cannabis\, restaurants\, transportation and logistics\, political activism\, non profits and more. Golden State Marketing and her other business\, California Wine Marketing\, were founded in 2006.\n\n Patty enjoys speaking on various marketing topics to help business owners understand the importance of marketing their brand online and offline.\n\nREGISTER
X-ALT-DESC;FMTTYPE=text/html:<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: var(--ff-body)\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\; text-align: center\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;"><img alt="" height="241" src="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/2860/Image/Screenshot2024-08-02180319.png" style="width: 250px\; height: 241px\;" width="250" /></span></p>\n\n<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: var(--ff-body)\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\;"><br />\n<span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Social media can be overwhelming for business owners. Which platforms. How often to post. What to post. This class will give you the basics every business owner should know as well as the latest trends to grow your business.</span></p>\n\n<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: var(--ff-body)\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; font-weight: bolder\; margin: 0px\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\;">This class will cover:</span></p>\n\n<ul>\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: var(--ff-body)\; line-height: var(--lh-lg)\; color: var(--brand-secondaryGraphite)\; font-size: var(--fs-lg)\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">How to create a content calendar to sync all your marketing efforts (Participants will receive a complimentary digital copy of a digital calendar-$27 value)</span></li>\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: var(--ff-body)\; line-height: var(--lh-lg)\; color: var(--brand-secondaryGraphite)\; font-size: var(--fs-lg)\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">How to choose which platforms make sense for your business</span></li>\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: var(--ff-body)\; line-height: var(--lh-lg)\; color: var(--brand-secondaryGraphite)\; font-size: var(--fs-lg)\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">The right days and times to post on each platform and how often to post</span></li>\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: var(--ff-body)\; line-height: var(--lh-lg)\; color: var(--brand-secondaryGraphite)\; font-size: var(--fs-lg)\; margin-block-end: 1rem\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">What type of content to post for best engagement</span></li>\n	<li style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; padding-left: 12px\; font-family: var(--ff-body)\; line-height: var(--lh-lg)\; color: var(--brand-secondaryGraphite)\; font-size: var(--fs-lg)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">What is a social media influencer and why to use them</span></li>\n</ul>\n\n<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: var(--ff-body)\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; font-weight: bolder\; margin: 0px\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\;">Instructor: Patty Ross</span></p>\n\n<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: var(--ff-body)\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">Patty Ross has well over 20 years of experience in marketing and has been in the online space since 1998 when she developed an e-commerce program for a gourmet gift company into a million-dollar business.</span></p>\n\n<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: var(--ff-body)\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">She has marketing coaching and full service clients in financial\, legal\, education\, health and beauty\, wine\, motorsports\, e-commerce\, coaching\, landscape design\, cbd/cannabis\, restaurants\, transportation and logistics\, political activism\, non profits and more. Golden State Marketing and her other business\, California Wine Marketing\, were founded in 2006.</span></p>\n\n<p style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\; font-family: var(--ff-body)\; font-size: var(--fs-xl)\; line-height: var(--lh-xl)\; color: var(--brand-secondaryGraphite)\; margin-block-start: var(--wysiwyg-gap-size)\; margin-block-end: var(--wysiwyg-gap-size)\;"><span style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\;">&#65279\;Patty enjoys speaking on various marketing topics to help business owners understand the importance of marketing their brand online and offline.<br />\n<a href="https://www.score.org/losangeles/event/social-media-essentials-business-15" target="_blank"><span style="color:#FF0000\;">REGISTER</span></a></span></p>\n
LOCATION:LIVE ONLINE
UID:e.2860.15824
SEQUENCE:3
DTSTAMP:20260508T070135Z
URL:https://www.malibu.org/events/details/social-media-essentials-for-business-15824
END:VEVENT

END:VCALENDAR
